There
is a stable and powerful connection between the effect of social
media and the structure of the Hunger Games, they do not differ from
one another. Social media is a prompt that allows
us
to
share
our personal content with the world, and once that begins to get out
into the cyber world things begin to shift. For example, If I put up
a video on youtube and it begins to receive likes, subscriptions and
comments then my self esteem will begin to rise depending
on the amount of attention my video is receiving.
Now sooner or later what will happen will be that I will become so
consumed with the thought of making sure that I am pleasing everyone
and doing everything
it takes to become “famous”, I will begin to believe that
forgetting my morals, heritage and culture, is alright as long as I
get
what I want. Now
the connection of social media relates back to the structure of the
Hunger Games as it links back to our
everyday lives. The Hunger Games revolves around the concept of
ordinary
people competing in a bloodbath competition, and the only way to
survive is if they get people to like them and sponsor them, in
order for that to happen they must drop everything they now and
believe in.
To get things heated up in the games, the game makers the ones who
design and control the games, insure that things never get dull in
the arena. This
relates back to social media as they are similar in numerous ways.
The people competing in the games are just like the
consumers of social
media, they change everything they believe in just to get people to
like and sponsor them no matter the cost.
The
game makers in our case would be the social media companies as they
feed off the amount of money they gain daily due
to
the amount of likes someone receives on their picture or video.
Social
media drives us to a point where we begin to question everything not
only on social media but also in real life. This
needs to be put to a halt, we can not allow social media to control
our thoughts and actions, nether can we allow them to drive us to a
point where we let go of everything that we once saw and knew as good
and turn it into something horrific and unrecognisable.
Monday, 15 December 2014
Tuesday, 9 December 2014
A critique of One Direction's ' Steal My Girl'
A
critique of One Direction's ' Steal My Girl'
Promoted
as an everlasting love story saga, One Direction's lead single
' Steal My Girl' music video directed
by Benjamin and Gabe Turner,
portrays a completely contrasting meaning. The song's lyrics imply's
how the boys ( One
Direction)
idolize this girl who they view as a goddess,and
that how with out her their worlds would never be the same as they
can not imagine a life without her as shown in their lyrics “I
don't exist, If I don't have her, The sun doesn't shine,The
world doesn't turn,”. The song also describes
how everyone desires to take her away and have her for themselves.
Not only do the lyrics display how protective they are of this
particular girl but also how they are claiming her as theirs, which
is displayed in their lyrics “Everybody
wanna steal my girl ,Everybody wanna take her love away ,Couple
billion in the whole wide world ,Find another one 'cause she belongs
to me”.
The
opening scene of the music video consists of One Direction awaiting
their director who was portrayed by Danny Devito, who after showing
up explains to the band "We're here in the name of art,"
"We're here to commit ourselves to a higher form of expression."
little did we expect that higher form to involve sumo wrestlers,
marching bands, zoo animals ,ballerinas and parasols.
Once
the music begins and everyone gets into their places, the singing
commences and whilst that is happening all the chaos begins to
develop in the background. As
the music video continues to reveal in front of us it becomes quite
clear that it has no
relation to the bands lyrics whats so ever. There
is no goddess like figure which
the band describes in their lyrics “Kisses like cream,Her
walk is so mean,And every jaw drop,When she's in those jeans” nor
was there a girl in jeans and no display of kissed like cream
presented in the video, which
may lead to confusion due the fact that if someone had not seen the
video they would assume the video to contain that.
Along with
there not being anyone
who imposed
a threat towards the
relationship.
Although
the lyrics made us think otherwise, the
music video remains to have some meaning. Each band member seems to
teach the audience something meaningful in the end, we are taught to
bestow peace, which is shown through the halting of the sumo
wrestlers from fighting along with being taught how to stop racism,
by having one of the band members dance with the African dancers. A
few more lessons that are presented to us through the music video is
the depiction of not allowing inhibition fear us and to be confident
and independent, along with being shown we should adore and interact
with animals as they are just like humans and lastly we are taught
the lesson of how love can be spread everywhere even towards
strangers. The video is
quite deep and it takes a closer inspection to fully appreciate its
deeper well thought out meaning. Ultimately
the band was able to bring life to the desert including everyone that
was there hence leading to the conclusion that life should be lived
peacefully, happily and full of color.
Saturday, 6 December 2014
Written Task 2
Written Task 2:
Reader, culture and text: How could the
text be read and interpreted differently by two different readers?
Intended targeted audience( Women):
When an intended targeted audience member looks at this advertisement
the first thing that would come to their mind is that Blake Lively is
prompting the product. By using a celebrity endorsement this not only
help's benefit the company, but also the sales of the product. Women
will start to think that 'if
Blake uses it so should'
and that by using this specific
product
not only will they obtain “invisible coverage” but they will also
look like Blake, as according to the advertisement it is achievable.
This
advertisement would provide hope for the women, as in the
advertisement it states that “
You're looking at the
first unretouched makeup ad” hence leading them to believe that
they can achieve a flawless look just by using the makeup forever
professional foundation.
Unintended
targeted audience: When someone from the unintended targeted audience
such as someone with a critical eye, views this advertisement the
first thing that they would note would be the promotion
of insecurity and image consciousness. They would view this
advertisement as something that would make
women feel insecure about their complexion, and
that if they do not match their airbrushed model then it would lead
them to just feel uncomfortable in their own skin. Along with stating
that there
is no such thing as a “unretouched make up ad” as
every advertisement is either photoshopped or retouched to the
company's specific image and desire. Displaying
that the company is not only providing and selling a product that
contains false hope for customers but also one
that imply's that by purchasing their specific product you will be
able to achieve the goal they have set. Furthermore the advertisement
would be seen as something that would make women feel horrible about
their complexion, and that the consideration of beauty
advertisement's be taken under critical viewing in order to be more
aware of the harmful messages being directed towards women
everywhere.
Wednesday, 3 December 2014
Further Oral Activity Refelection
My
further oral activity explored the topic of beauty stereotypes, and
how the media promotes and displays insecurity and image
consciousness to women through the use of advertisements. I
presented and compared two advertisements. The first one was a
Palmolive bath bar advertisement, and the second one was a makeup
forever professional foundation advertisement. I was able to achieve
the learning outcomes as I examined the contrasting forms of
communication within the advertisements that I presented and I was
able to show an awareness of the ideological influence that the media
displayed in the advertisements I presented. Along with being able to
show and explain how the media used language and images to not only
inform women about their specific product, but to also persuade them
into wanting it. Having accomplished presenting my presentation I
felt less agitated, and far more relaxed. Along with feeling proud
(as even though I had done numerous presentations in the past) this
was something new. In the middle of my presentation, I was slightly
confused, I overcame that particular obstacle by composing myself, I
continued and made it work. I would say that I did well in criteria
A, B and D, however, I feel that for criteria C, I could have been
more organized and responded to that criteria more effectively. I
chose my specific text's due to my interest in stereotypes. When
this topic was discussed in class, I found myself fascinated with
stereotyping, even though I had learnt a little about it in another
subject, this was on a completely different level. I also wanted the
chance to explore and demonstrate how beauty stereotypes have been
set and how they have evolved over a period of time. In my
presentation I discussed the features of how each text leads women to
feel both insecure and self conscious about their image, along with
explaining the true meaning of preciously how the media executes it
through the use of their advertisements. After completing this
activity, I have learnt that I need to be a tad more organized and
that overall it wasn't a negative experience. I have to admit, I
thought it would have been. In the future when I will have to
complete more of these oral assessments, I shall be experienced and I
will know exactly how they are conducted and what is expected of me.
Subscribe to:
Posts (Atom)